Marketing doesn’t have to feel this hard
You care deeply about your business but between the endless content ideas, shifting algorithms, and trying to “just be consistent,” marketing keeps slipping through the cracks.
What you need isn’t more advice.
You need real support. The kind that helps you simplify, systemize, and show up in a way that feels sustainable.
That’s what you’ll find here.
That’s where I come in.
Through a mix of custom strategy, content support, and DIY tools, I’ll help you build a plan that makes you easier to find, follow, and fall in love with—without chaining you to your screen.
It’s not you. It’s your (lack of a) strategy
Sound familiar?
You’re always “about to post”... but somehow never do.
You’ve got ideas, but they’re scattered across 47 docs and 12 notebooks.
Every time you get momentum, something knocks you off track.
You’re either posting constantly or not at all—and neither feels sustainable.
You keep thinking, there’s got to be an easier way to do this.
Here’s what you’re craving instead:
A clear plan that works even when life gets full
Content that actually connects (and converts)
Tools you’ll actually use—not another download graveyard
Messaging that sounds like you, not ChatGPT
A strategy you can trust (and tweak as you grow)
Marketing that works with your brain, your schedule, and your goals
face CARD
Quick-win clarity, delivered in a Loom + Google Doc combo.
You’ll get a fresh set of eyes on your current strategy, plus two tone-tweaked bios, 25 scroll-stopping post ideas, and strategic insights you can take action on immediately.
MARKETING
HQ
A CALM SYSTEM FOR CONSISTENT, SUSTAINABLE MARKETING.
Build a marketing rhythm that works with your energy, not against it. You’ll get a customizable Google Sheet system, a 90-minute training, and your own CustomGPT to support planning and creation.
(COMING SOON)
THE GAME PLAN
A 12-month marketing strategy so clear, your future self is already relieved.
Get a custom content plan and marketing roadmap designed to help you show up with consistency and confidence. Includes a 12-month strategy, content calendar, your own CustomGPT, and 60 days of Slack support.
face CARD
Quick-win clarity, delivered in a Loom + Google Doc combo.
You’ll get a fresh set of eyes on your current strategy, plus two tone-tweaked bios, 25 scroll-stopping post ideas, and strategic insights you can take action on immediately.
THE GAME PLAN
A 12-month marketing strategy so clear, your future self is already relieved.
Get a custom content plan and marketing roadmap designed to help you show up with consistency and confidence. Includes a 12-month strategy, content calendar, your own CustomGPT, and 60 days of Slack support.
Marketing
HQ
A CALM SYSTEM FOR CONSISTENT, SUSTAINABLE MARKETING.
Build a marketing rhythm that works with your energy, not against it. You’ll get a customizable Google Sheet system, a 90-minute training, and your own CustomGPT to support planning and creation.
(COMING SOON)
THE GAME PLAN
A 12-month marketing strategy so clear, your future self is already relieved.
Get a custom content plan and marketing roadmap designed to help you show up with consistency and confidence. Includes a 12-month strategy, content calendar, your own CustomGPT, and 60 days of Slack support.
marketing
hq
A CALM SYSTEM FOR CONSISTENT, SUSTAINABLE MARKETING.
Build a marketing rhythm that works with your energy, not against it. You’ll get a customizable Google Sheet system, a 90-minute training, and your own CustomGPT to support planning and creation.
(COMING SOON)
face CARD
Quick-win clarity, delivered in a Loom + Google Doc combo.
You’ll get a fresh set of eyes on your current strategy, plus two tone-tweaked bios, 25 scroll-stopping post ideas, and strategic insights you can take action on immediately.
THE GAME PLAN
A 12-month marketing strategy so clear, your future self is already relieved.
Get a custom content plan and marketing roadmap designed to help you show up with consistency and confidence. Includes a 12-month strategy, content calendar, your own CustomGPT, and 60 days of Slack support.
Triple
Content Play
Your next 90 days of content—done with you.
We’ll map out a complete 3-month content plan built to boost creativity, consistency, and conversions. Includes audience research, content themes, and a private CustomGPT trained on your biz.
(COMING SOON)
face CARD
Quick-win clarity, delivered in a Loom + Google Doc combo.
You’ll get a fresh set of eyes on your current strategy, plus two tone-tweaked bios, 25 scroll-stopping post ideas, and strategic insights you can take action on immediately.
Kind Notes
FROM CLIENTS
I won't be wasting time throwing spaghetti at the wall anymore, and I can actually focus on one plan that will matter and make a difference.
1000% I would recommend The Game Plan to any business owner friends. I cannot describe the sense of clarity you will get from it, but if you're ready to stop playing around in the millions of platforms and taking every piece of general advice that comes your way, this is such a good program to get a truly tailored plan for your business.
Kelly K., Brand & Website Designer
When I came across Kelly, I was instantly drawn to The Game Plan and booked it right away.
1000% I would recommend The Game Plan to any business owner friends. I cannot describe the sense of clarity you will get from it, but if you're ready to stop playing around in the millions of platforms and taking every piece of general advice that comes your way, this is such a good program to get a truly tailored plan for your business.
Natalie T., Business Management & Virtual Assistant
Hey! I’m Kelly
After 10+ years in the industry (and plenty of “why is this so hard?” moments), I’ve created a different way to market your business—one that puts your goals, energy, and capacity first.
My signature approach blends strategy with systems, structure with softness, and marketing with a lot more ease. I’m here to help you grow your business in a way that works for you because sustainable marketing starts with a plan you’ll actually want to follow.
Content & marketing strategist // at-home spa night enthusiast // YOUR go-to girl for when marketing starts to feel like too much.
Still have questions?
Let’s clear ‘em up!
